Digital Marketing

One of the most important shopping days for retailers and jewelry stores is coming up very soon. We’re less than a month away from Bla... Read more

How do you find out in Google Analytics 4 how many clicks your website received from Google? GA4 shows how many clicks you get from Google, ... Read more

Organic traffic and search is not as dominant as it once was with Google and other platforms monetizing search engines through Paid Search A... Read more

Growing your jewelry store’s ecommerce sales and traffic differs from growing a retail store’s traffic and sales, but purchasing... Read more

Ecommerce and digital marketing continue to evolve, and jewelry stores are keeping up to connect with their customers.  Listen to the ... Read more

Attached is the transcript for In the Loupe season 3 episode 6. Listen to it on Spotify here.  Michael Burpoe:Welcome everyone to In t... Read more

Attached is the transcript for In the Loupe season 2 episode 13. Listen to it on Spotify here.  Michael Burpoe:Welcome back everybody ... Read more

Setting up Dynamic Product Ads Make sure you are getting the most out of your online presence by growing the exposure to your product catalo... Read more

Step 1 If you have not done so, you will need to create a business page through Facebook. This will allow you to run ads from your product ... Read more

The following post written by Punchmark's Search Engine Marketing Manager, Katie Kinlaw, was originally posted on jewelryecomm.com. This can... Read more

After designing a beautiful website it’s important to understand how people are interacting with it. This can be helpful for measuring... Read more