Product Updates
Sep 24, 2025
New Feature: Manage Item Tags Directly from the EDGE
Tags are one of the simplest and most flexible tools for organizing merchandise on your website. They let you create dynamic collections, bu... Read more
Jewelry Industry News
Jul 29, 2025
Steering the Ship: Exclusive First Interview with RJO's New President
Bill Becker, new President of the Retail Jewelers Organization (RJO), shares his perspective on the organization's growth from a small colle... Read more
Best Practices
Jul 15, 2025
Beating the Summer Slump: Services to Drive In-Store Traffic
Summer Slowdown? Here’s How to Keep Your Store Busy It’s no secret that summer can be a slower season for retail, and the jewelr... Read more
Product Updates
Jul 3, 2025
New Feature: A Better Custom Form Experience on Your Website
We’re excited to announce significant improvements to the custom form experience on Punchmark websites. Forms play an important role i... Read more
New and Exclusive
Apr 18, 2025
Sustainable Practices & Sibling Business Partnerships ft. Brevani
In the Loupe Season: 6, Episode: 6 Brevani, an offshoot jewelry brand of Color Merchants, owners Jordan & Allison Peck share thei... Read more
New and Exclusive
Apr 4, 2025
In the Loupe Named Top Jewelry & E-Commerce Podcast
Punchmark’s weekly Jewelry and E-commerce focused podcast, In the Loupe, hosted by Michael Burpoe, was recently included on the Feedsp... Read more
Jewelry Industry News
Mar 20, 2025
From President to Owner: an Interview with IJO Owner Stephen Barnes
For an exclusive first interview, Michael interviews Stephen Barnes, newly announced Owner and President of IJO about what the changes mean ... Read more
Company Updates
Mar 11, 2025
Punchmark's Digital Marketing Manager Hope Bellair Earns MBA
Punchmark is excited to celebrate a major milestone for our Digital Marketing Manager, Hope Bellair, who recently earned her Master of Busin... Read more
Jewelry Industry News
Feb 28, 2025
The Jeweler's Ace Up Their Sleeve ft. Jewel-Craft
Meet the unsung heroes of the jewelry world as Michael Burpoe, Host of the In the Loupe Podcast, speaks with Stefanie Wesdorp from Jewel-Cra... Read more
Best Practices
Feb 11, 2025
Enhancing Jewelry Sales with Clienteling and Webchats
Providing a personalized shopping experience is key to driving customer loyalty and boosting sales. Jewelry, after all, is a luxury item tha... Read more
Best Practices
Jan 27, 2025
A Deep Data Dive: What Information is Missing from Your Jewelry Product Data?
In the world of online jewelry sales, your product data is more than just information — it’s the foundation of a successful shop... Read more
Best Practices
Jan 22, 2025
The Beauty of Curated Categories for Your Jewelry Website
One of the most sales-impacting decisions you can make for your Punchmark website is categorizing your products intuitively. A well-thought-... Read more