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  4. Benchmark Ring Lab Now Available on Punchmark Websites
Product Updates

Benchmark Ring Lab Now Available on Punchmark Websites

Published: Oct 15, 2025
Benchmark Ring Lab Now Available on Punchmark Websites
Author: 
Bryan Cockerham

Benchmark Ring Lab Now Available on Punchmark Websites

We’re excited to announce a brand-new integration that brings even more engagement and customization to your website!
Punchmark has partnered with Benchmark to integrate the Benchmark Ring Lab directly into the SiteManager platform, giving your website visitors a dynamic and immersive way to design their own wedding band.

A Personalized, Interactive Experience

The Benchmark Ring Lab allows customers to create their perfect band by customizing nearly every detail — including width, finger size, metal type, ring shape/profile, design pattern, finish, and many other unique wedding band attributes.
By putting the creative control in your customers’ hands, the Ring Lab transforms browsing into an interactive experience, helping them feel more connected to their design and more confident purchasing through your store. Every click reinforces the positive impression of your brand.

Seamless Integration with Benchmark Products

The Ring Lab is fully integrated into your existing Benchmark Premium Vendor catalog. On any Benchmark wedding band product page, visitors will now see a “Customize” button that launches the Ring Lab experience — starting with the very ring they’re viewing. From there, they can personalize every aspect, exploring endless combinations while staying immersed in your website’s shopping experience.

What’s Included for Benchmark Premium Vendor Subscribers

If your Punchmark website is subscribed to Benchmark Premium products, you’ll automatically receive three exciting new features:
  • Benchmark Ring Lab Page
    A dedicated page where customers can design and customize the ring of their choice. This is the central hub of the Ring Lab experience.
  • Navigation Element
    Visitors can easily find the Ring Lab through your Wedding or Bridal navigation menu. If your design allows, the navigation will include an elegant animated icon to help draw attention to this new feature.
  • Product Page “Customize” Button
    Each Benchmark wedding band product page will now feature a “Customize” button that takes users straight into the Ring Lab, pre-loaded with that ring’s details. You’ll also see a special animated thumbnail in the image gallery linking to the same experience.

A Partnership Designed for Jewelers

Benchmark has created one of the most powerful and intuitive ring-building tools available today, and Punchmark is proud to bring this experience to our clients through this exciting partnership.
By integrating the Benchmark Ring Lab, you’re giving your customers a reason to stay longer, engage deeper, and fall in love with your brand while exploring designs that feel uniquely theirs.


If you have any questions about the Benchmark Ring Lab or how to make the most of this new feature, please reach out to your Punchmark Account Manager or your Benchmark sales representative.
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