We’re excited to roll out a new feature designed to strengthen one of the most important dynamics in retail: the relationship between vendors and retailers.
The Vendor Marketing Library is now live for all Premium Vendors, giving brands a centralized place to upload and share their marketing imagery directly with the retailers who carry their products on Punchmark websites.
A Better Way for Vendors to Share Their Brand
Our Premium Vendors invest significant time and resources into creating high-quality marketing assets. Until now, getting those assets into the hands of retailers and properly used on their websites hasn’t always been easy for vendors.
In the past, most have relied on sending out dropbox folder links to access their trove of marketing images, which can be an arduous task for a retailer to access. It was clear that the jewelry industry needed a solution that further tied the jewelry vendor world to the retail jewelry world.
With the Vendor Marketing Library, vendors can now:
- Upload marketing images directly through the Vendor Portal
- Provide multiple sizes and crops for different use-cases
- Tag images for easier discovery and organization
- Instantly make assets available to their subscribed retailers
This creates a more direct and scalable way to ensure a brand is represented the way it’s meant to be, across every retailer using their products online.
Making It Easier for Retailers to Build and Refresh
For retailers, keeping a website fresh and visually engaging takes time. The Vendor Marketing Library helps to remove that friction.
Retailers can now access a growing library of brand-approved marketing images right inside their Punchmark website. That means:
- Faster landing page creation
- Easier homepage updates and seasonal refreshes
- More consistent, high-quality brand presentation
- Less time spent searching for or requesting assets
These images are available at no additional cost, making it easier to elevate your site without adding to your workload.
Strengthening Vendor–Retailer Partnerships
Vendor and retailer relationships go beyond product catalogs and pricing. At their best, they’re true partnerships.
The Vendor Marketing Library is built with that in mind. Vendors gain a more effective way to distribute their marketing efforts, and retailers gain immediate access to better tools to help sell those products.
When both sides are aligned, everyone benefits—especially the end customer.
Get Started Today
The Vendor Marketing Library is available now to all Premium Vendors.
To start uploading your marketing images, log into the Vendor Portal and visit the new Marketing tab: https://punchmark.com/vendor-portal/marketing
If you’re a retailer, keep an eye out as your vendors begin adding assets. Your next website update might be a whole lot easier.