Please contact firstname.lastname@example.org with any questions.
Each product must have a unique style number, or SKU. If left blank, your image name will be used to generate your SKU, without the extension. Your SKU can also be used to help you add product variations, and have alternate versions of each product.
Without an image, your product won't be imported into the database. You can always upload images in bulk, then import your CSV at a later date, but we suggest importing your CSV file before you add images. Please make sure this field only represents the file name, and not the entire URL. In the advanced CSV template, you can import up to 4 additional image paths.
This is a required field, and it represents the type of jewelry that you are importing. Be sure to give it a singular value, such as pendant or bracelet, and make sure you spell it correctly in the CSV file, or it won't be properly categorized. The following basic jewelry types are as follows: ring, pendant, necklace, earrings, bracelet, watch, pin, cufflinks, clock, bead, charm, handbag, dinner ware, knife, pen, crystal, keychain, other, set, anklet, tie bar, money clip, tie tack, collar clip, shirt stud, divot tool, collar stay, card case, bail, placeholder, jewelry box, loose, loose, gold dipped, jewelry cleaner, clasp, ornament, locket, ring insert, ring enhancer, gift certificate, rattle, or piggy bank. If your jewelry type isn't spelled correctly, or if left blank, it will automatically be classified as other. To request additional jewelry types be added to the master list, please contact Punchmark.
By adding an item title that accurately represents your jewelry, you can affect the way customers find your products. The Item Title field is not required, but since it will already have a jewelry type associated with it, your item title can be generated if you leave it blank. A common way to create titles is to include the metal type and jewelry type, and then one more characteristic, such as diamonds or gemstones. For example, it could be as simple as Gold Bracelet or as complex as 18K Yellow Gold Diamond & Amethyst Bracelet. If your title starts to exceed 25 characters, you may want to just leave it short and handle the rest with the description.
The description helps consumers feel confident about buying the item, so the more information you enter, the higher the probability of it being found in search engines, and therefore the better chances of it selling online or in the store. It can be as simple as gold pendant with 1.00ct tw diamonds or you could elaborate and say 14K white gold pendant with 1.00ct tw channel set diamonds surrounding a 1.25ct amethyst in the center. 16" rope chain included, with lobster clasp. Matching earrings available. This field is used to generate this product's meta description.
This field is used for suppliers who have several jewelry lines or brands they represent. If you have multiple brands, you must include the brand in your CSV file, in order to grant access to each brand to specific retailers. If you only have one brand, then you do not need to include this field.
This is only for retailers. If the retailer has associated a specific markup for all your products, then your cost can be used as a multiplier to generate a retail price on the front end of their website. By providing a cost, you can also automate your pricing by using the live price of gold. Contact us if you are interested in more information about product automation.
By including this field, you can provide your authorized retailers with an essential ingredient of selling your products on their websites. Many retailers don't have time to price everything, but if you keep this field updated every month, you can manage how they are presented on hundreds of retailer websites at once. You can also set your account to automate your pricing, and never have to set your retail prices again!
You can import today's price of gold in order to automate your pricing.
This field helps give your retailers a starting point, and makes it easy so they don't have to look up all your prices. You can use your cost in conjunction with your suggested markup to generate this for your authorized retailers, especially if you don't automate your pricing.
For each product, you can assign up to 5 metal types. For each metal type you wish to associate with a product, you must enter on of the following abbreviations: 14KW (14K White Gold), 14KY (14K Yellow Gold), 18KW (18K White Gold), 18KY (18K Yellow Gold), PL (Platinum), SS (Sterling Silver), TC (Tungsten Carbide), PA (Palladium), TI (Titanium), ST (Stainless Steel), RH (Rhodium), 14KR (14K Rose Gold), 18KR (18K Rose Gold), 24KW (24K White Gold), 24KY (24K Yellow Gold), 24KR (24K Rose Gold), 19KW (19K White Gold), 19KY (19K Yellow Gold), 14KS (14K Strawberry Gold), 10KW (10K White Gold), 10KY (10K Yellow Gold), 10KR (10K Rose Gold), 585PL (585 Platinum), 950PL (950 Platinum), 14KTT (14K Two-Tone Gold), 14KTRI (14K Tri-Color Gold), 18KTT (18K Two-Tone Gold), 18KTRI (18K Tri-Color Gold), RECYCLED (Recycled Metals), SERI (Serinium), VERM (Vermeil), CER (Ceramic), CARB (Carbon Fiber), ZIRC (Zirconium), CO (Cobalt), BLKTI (Black Titanium), BLKCO (Black Cobalt), 14MULTIGOLD (14K Multi-Gold), MULTMAT (Multi-Material), TANT (Tantalum), WBRS (White Brass), YBRS (Yellow Brass), RBRS (Rose Brass), COBALTCHRO (Cobalt Chrome), TUNG (Tungsten), 10KWY (10K White & Yellow Gold), 10KWR (10K White & Rose Gold), 10KYW (10K Yellow & White Gold), 10KYR (10K Yellow & Rose Gold), 10KRY (10K Rose & Yellow Gold), 10KRW (10K Rose & White Gold), 10KRWY (10K Rose, White & Yellow Gold), 10KRYW (10K Rose, Yellow & White Gold), 10KYRW (10K Yellow, Rose & White Gold), 10KYWR (10K Yellow, White & Rose Gold), 10KWRY (10K White, Rose & Yellow Gold), 10KWYR (10K White, Yellow & Rose Gold), 10KTT (10K Two Tone Gold), 10KTRI (10K Tri-Color Gold), 14KWY (14K White & Yellow Gold), 14KWR (14K White & Rose Gold), 14KYW (14K Yellow & White Gold), 14KYR (14K Yellow & Rose Gold), 14KRY (14K Rose & Yellow Gold), 14KRW (14K Rose & White Gold), 14KRWY (14K Rose, White & Yellow Gold), 14KRYW (14K Rose, Yellow & White Gold), 14KYRW (14K Yellow, Rose & White Gold), 14KYWR (14K Yellow, White & Rose Gold), 14KWRY (14K White, Rose & Yellow Gold), 14KWYR (14K White, Yellow & Rose Gold), 18KWY (18K White & Yellow Gold), 18KWR (18K White & Rose Gold), 18KYW (18K Yellow & White Gold), 18KYR (18K Yellow & Rose Gold), 18KRY (18K Rose & Yellow Gold), 18KRW (18K Rose & White Gold), 18KRWY (18K Rose, White & Yellow Gold), 18KRYW (18K Rose, Yellow & White Gold), 18KYRW (18K Yellow, Rose & White Gold), 18KYWR (18K Yellow, White & Rose Gold), 18KWRY (18K White, Rose & Yellow Gold), 18KWYR (18K White, Yellow & Rose Gold), 10KRGP (10K Rose Gold Plated), 10KWGP (10K White Gold Plated), 10KYGP (10K Yellow Gold Plated), 14KRGP (14K Rose Gold Plated), 14KWGP (14K White Gold Plated), 14KYGP (14K Yellow Gold Plated), 18KRGP (18K Rose Gold Plated), 18KWGP (18K White Gold Plated), 18KYGP (18K Yellow Gold Plated), 18KWP (18K White Gold & Platinum), 18KYP (18K Yellow Gold & Platinum), 18KRP (18K Rose Gold & Platinum), TISS (Titanium & Sterling Silver), SSTI (Sterling Silver & Titanium), DST (Damascus Steel), METEOR (Meteorite), HWD (Hardwood), BRZ (Bronze), WBRZ (White Bronze), YSS (Yellow Sterling Silver), 22KY (22K Yellow Gold), 18KS (18K Strawberry Gold), 14KV (14K Vanilla Gold), 18KV (18K Vanilla Gold), 14KH (14K Honey Gold), 18KH (18K Honey Gold), TT (Two-Tone), YG (Yellow Gold), RG (Rose Gold), WG (White Gold), TRI (Tri-Color Gold), RGPSS (Rose Gold Plated Sterling Silver), WGPSS (White Gold Plated Sterling Silver), YGPSS (Yellow Gold Plated Sterling Silver), PLPSS (Platinum Plated Sterling Silver), PSS (Plated Sterling Silver), BLKRH (Black Rhodium), SSYG (Sterling Silver & Yellow Gold), SSRG (Sterling Silver & Rose Gold), SSWG (Sterling Silver & White Gold), SSWGYG (Sterling Silver with White & Yellow Gold), SSWGRG (Sterling Silver with White & Rose Gold), SSYGRG (Sterling Silver with Yellow & Rose Gold), SSRH (Sterling Silver with Rhodium Finish), STSS (Stainless Steel & Silver), SILC (Silicone), 9KW (9K White Gold), 9KY (9K Yellow Gold), 9KR (9K Rose Gold), GP (Gold Plated), PLASTIC (Plastic), SP (Silver Plated), SSBLKRH (Sterling Silver with Black Rhodium Finish), SSTTG (Sterling Silver & Two Tone Gold), MULTIGOLD (Multi-Gold), GRTANT (Grey Tantalum), LEATH (Leather), BLKPVD (Black PVD), 14KBLK (14K Black Gold), 18KBLK (18K Black Gold), STCER (Steel & Ceramic), STWG (Stainless Steel & White Gold), STYG (Stainless Steel & Yellow Gold), STRG (Stainless Steel & Rose Gold), GF (Gold-Filled), GFVERM (Gold-Filled & Vermeil), BRS (Brass), PT (Pewter), or BST (Black Stainless Steel).
If this piece includes a center diamond, then make sure this field is set to "1".
Enter the weight for the center stone in this field.
You can enter the following values for diamond shape: round, princess, emerald, asscher, marquise, oval, radiant, pear, cushion, heart, baguette, straight baguette, or trillion.
You can enter the following values for diamond cut: Excellent, Very Good, Good, Fair, or Poor.
You can enter the following values for diamond clarity: F, IF, VVS1, VVS2, VS1, VS2, SI1, SI2, I1, I2, or I3.
You can enter the following values for diamond color: D, E, F, G, H, I, J, K, L, M, N, O, P, Q, R, S, T, U, V, W, X, Y, Z, EY (enhanced yellow), EB (enhanced blue), EP (enhanced pink), ER (enhanced red), EG (enhanced green), EC (enhanced champagne), FY (fancy yellow), CY (canary yellow), FIY (fancy intense yellow), FP (fancy pink), FB (fancy blue), FR (fancy red), BK (black), D-E (), E-F (), F-G (), G-H (), H-I (), I-J (), J-K (), K-L (), D-E-F (), E-F-G (), F-G-H (), G-H-I (), H-I-J (), I-J-K (), or J-K-L ().
Enter the dimensions of your diamond (e.g. 4.25mm x 6mm or 4 x 4 x 2)
You can enter the following certificate types: GIA (Gemological Institute of America), EGL (European Gemological Laboratory), IGI (International Gemological Institute), AGS (American Gem Society Laboratories), EGL Israel (European Gemological Laboratory (Israel)), EGL USA (European Gemological Laboratory (USA)), GIA Israel (Gemological Institute of America (Israel)), AGS Israel (American Gem Society Laboratories (Israel)), HRD (Diamond High Council of Belgium), or FM (Forevermark).
By entering the GIA certificate number, this will automatically create a link to verify the grading report on GIA's website. Note: your carat weight must be identical to the carat weight on your GIA grading report, or the verification will fail.
Use these fields to determine the intensity of the fluorescence in your center diamond. For fluorescence, enter none, faint, medium, strong or very strong. For fluorescence color, enter white, yellow or blue.
Enter the percentage of the table or depth of your diamond.
Enter a "1" if your center diamond includes a culet.
If you would like to enter the price for the diamond itself, or the price per carat, you can enter it here.
If you have several side diamonds, or a diamond cluster, you can include general information for the lot of them. Please see the above instructions for how to enter diamond shape, diamond cut, diamond clarity, diamond color, diamond dimensions, certificate type. If the parameters of your side diamonds are all inconsistent, then we suggest entering this information in your description, or add variations.
Enter the total number of diamonds, including your center stone.
Enter the total carat weight for all diamonds, including your center stone.
Some pieces such as tension settings, can only handle a narrow range of carat weights based on the size of the piece. If this piece can include a center diamond, set the low carat weight range and the high carat weight range using this field. Then, if the retailer has a diamond search, the customer can find diamonds that can fit properly into this piece.
If this piece includes a center gemstone, then make sure this field is set to "1".
You can enter the following values for gemstone type: alexandrite, amethyst, aquamarine, citrine, diamond, emerald, garnet, jade, onyx, opal, pearl, peridot, ruby, sapphire, tanzanite, topaz, tourmaline, zircon, iolite, turquoise, quartz, aventurine, morganite, agate, chalcedony, hematite, baby pink topaz, blue sapphire, blue zircon, cubic zirconia, dark blue cubic zirconia, imitation alexandrite, imitation amethyst, imitation aquamarine, imitation citrine, imitation diamond, imitation emerald, imitation garnet, imitation peridot, imitation pink cubic zirconia, imitation ruby, imitation sapphire, imitation tourmaline, imitation white cubic zirconia, imitation zircon, lab-created alexandrite, lab-created blue sapphire, lab-created emerald, lab-created opal, lab-created ruby, light blue cubic zirconia, london blue topaz, mozambique garnet, pink sapphire, pink spinel, pink tourmaline, purple cubic zirconia, red cubic zirconia, rhodolite garnet, sky blue topaz, smoky quartz, swiss blue topaz, white sapphire, white topaz, yellow sapphire, lab-created amethyst, lab-created aquamarine, lab-created citrine, lab-created garnet, lab-created peridot, malachite, jasper, pietersite, tiger's eye, rhodochrosite, sodalite, thulite, howlite, fuchsite, apatite, prehnite, sandstone, crystal, phosphodorite, lapis lazuli, seraphinite, labradorite, pink coral, moonstone, rainbow moonstone, blue topaz, pink amethyst, green quartz, sugilite, mabe pearl, amber, kyanite, spinel, blue spinel, noble red spinel, purple spinel, pyrite, black diamond, lab grown diamond, blue quartz, or moissanite.
You can enter the following values for gemstone shape, which is slightly different from diamond shape: round, princess, emerald, asscher, marquise, oval, radiant, pear, heart, cushion, cabochon, freeform, square cushion, baguette, tapered baguette, or intaglio.
Enter the carat weight for your center gemstone.
Enter the dimensions of your center gemstone (e.g. 4.25mm x 6mm or 4 x 4 x 2)
You can enter up to 5 additional gemstone types for a given piece aside from the center gemstone. For information on which values can be entered, learn about gemstone types.
The default value for your stock level is zero. Updating this field can allow your retailers to use your products as their own, without having to add it to their inventory. For this process to work, you must also be signed up for automatic product updates.
The default value for a product's availability is blank. Updating this field can help the customers of your retailers know if a piece is available or not. For this process to work, you must also be signed up for automatic product updates.
This value can be used to help determine shipping costs, or it can also help you automate your pricing.
Set this value to "1" if you want to allow customers to purchase this product on your retailers' websites who are subscribed to your automatic product updates.
The default value for this field is "1". Set this value to "0" if you don't want your retailers to put this product on sale.
Enter a sale price if you have a fixed suggested retail for this item, and you are set up with automatic product updates.
If you offer blind shipping for this product in the automatic product update program, enter a value of "1" in this field.
If there is a fixed shipping price for this item, and you are set up with automatic product updates, enter the fixed shipping price in this field.
If you offer free shipping for this product, whether for the retailer or the consumer using automatic product updates, enter a "1" in this field.
If this piece is a watch, enter the type of watch in this field.
Enter the material of the watch bracelet or strap.
Enter the style of bracelet for the watch.
Enter the case size of the watch.
Enter the material of the watch case.
Enter the crystal type of the watch.
Enter the information about the watch bezel.
Enter the color of the watch dial.
Enter the watch movement.
Enter the type of clasp of the watch.
Enter the water resistance of the watch, if applicable.
Enter any special functions this watch has.
This field helps your retailers generate a page title for this specific item. Doing so can help your retailers get better search engine optimization (SEO) for this specific product page. If this is blank, the retailers' page titles get generated by each product title.
This field helps your retailers get better search engine optimization (SEO) for this specific product, and helps their customers find it on their website. Enter keyword values separated by commas (e.g. diamonds, diamond jewelry, gold, yellow gold, amethyst, amethysts).
Meta Descriptions are sometimes used by search engines to generate a description on the search results page. This field also helps your retailers get better search engine optimization (SEO) for this product, as it is adding more pertinent content to the retailer's product page. By leaving this field blank, the meta description is automatically generated by your product description.
Each variation is an alternate version of each product with an alternate feature, such as metal type, carat weight, center gemstone, or length. You can have several variations for a given product, each with its own SKU, title, image, description and price.