We provide a variety of Digital Marketing services beyond SEM Plans and SEO plans. These secondary services are all important and effective ways to continue to boost traffic to your website. Schedule a consultation if you have any questions or would like to speak to a professional about your options.
Search Engine Optimization
SEO is the process of optimizing your website over time to “rank” higher in search engine results pages. Google uses an algorithm to pull the most relevant websites based on the keyword a person searches. By making your website more relevant, this increases the amount of organic (or free) traffic your website receives. Our SEO plans are designed to help you earn this over time. Learn more about SEO.
After identifying a content gap and an area of opportunity, Punchmark will optimize individual pages to start generating real results. This could be a product category page, landing page or product page.
The strategic roadmap is a detailed, outlined plan that provides the exact steps needed to optimize your website, whether you tackle this with your own resources or work with Punchmark’s team, from point A to point B.
When launching a website, there is a concern about losing search engine equity. As an added security, we will do everything possible to help preserve your current traffic and rankings such as content and URL mapping.
It’s important to have fresh, unique content on your website—consistently! Whether you post once per month or once per week, blogging is a great way to add depth to your website, grow your equity with Google, and increase reader engagement.
Local Content & Keyword Booster
Are you showing up in the search results for the city you’re in, but not your entire target market? If you're having difficulty increasing visibility, we can build landing pages specifically targeted to those harder-to-reach areas, and increase local traffic over time.
Search Engine Marketing
PPC stands for Pay Per Click (SEM Plans) and is a type of digital marketing that allows you to bid on specific keywords and get to the top of Google. You pay a fee each time one of your ads is clicked, not each time your ad is shown. PPC is a great option for businesses who want to get qualified traffic to their website NOW—in some cases a PPC campaign can start generating clicks within hours of launching the campaign. Learn more about SEM
Standard Text Ads
Whether you just recently launched a website or need a higher flow of traffic, get visibility when it matters the most. Target specific keywords and demographics to generate quality traffic—now! By paying a small dollar amount per click, you can get to the top of Google and see results almost immediately. Get in front of your customers when they search in your geotargeted area.
Social Dynamic Product Ads
Whether someone viewed an item, added it to their cart or wish list, or submitted an item inquiry, retarget your customers with these products wherever they go on social media. Through avenues like Instagram Stories or Facebook Feeds, social dynamic product ads tend to have one of the highest interaction rates. Make sure you’re staying on top of mind with your consumer.
General Digital Marketing Consulting
If you’re looking for a guiding hand when it comes to your digital marketing strategy, Punchmark is here to help. Through a consulting block, your team will have full access to our digital marketing department, as well as all the tools at their disposal. Access the guidance of our experts to help you execute the techniques we use every day.