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Creative Strategy Assessment

Below are a few questions which will help us come up with a new design for your website. You do not have to answer all of the questions, but the more information you provide, the easier it will be for Punchmark’s design team to begin your project.

Do you have a logo file?

Upload any and all file formats you have of your brand. Vector files (.svg, .eps, .pdf, .ai) are preferred.

Do you have store photos that may be helpful?

Please send us any interior store photos, exterior store photos, pictures of the owners, staff or customers.

What are your brand colors?

If you're not sure or would like us to choose new brand colors that we find appropriate, just skip this question.

Do you use specific fonts?

If you're not sure or would like us to choose new fonts that we find appropriate, just skip this question.

What type of marketing imagery do you envision us using?

Select any type(s) of photography you would like us to generally use in your design.


Have an example of some social posts, printed marketing or a newsletter? Upload some here so our creative team can get a feel for your current style of communication.

Tell us about your goals with this website project

Please describe your reason for initiating this project so we can ensure to tackle your biggest priorities.

Please choose your store services

Select all the services your store provides to customers. If you do not see a service that your store offers listed here, you can add more in the future.

Please choose authorized brands

Select any brands your store is authorized to carry. Premium Brands selected during signup are already preselected. Any additional brands added here will NOT be considered premium brands or incur subscription fees. Additional brands selected will simply show your customers you carry this brand. You may add your own products to this brand at a later time.

Please list your top 5-10 selling categories of jewelry

Do you offer any warranties or guarantees?

You can enter your special product warranties and/or guarantees here. They will be displayed on product details, during checkout, etc.

Do you sell/promote lab-grown diamonds?

Every jeweler is different in their approach to selling precious stones. Please let us know your company stance on lab-diamonds.

Custom designed page layouts

The following page topics are suggested for your 5 included custom page layouts. If you'd prefer a page other than suggestions, simply un-check that option and add your layout title or a brief description to the page layout fields below.

Pages:0 of 0

Platform modules to be installed

The following master pages will be installed on your website. Please uncheck any that do not apply. All of these modules are included in your package. We can customize these modules as well, however we recommend installing the default and checking it out before making customization requests.

Do you need any other custom content or pages?

If you have more pages needed outside of your selected custom layouts and modules, please list or describe them below. If anything you're asking for is beyond the scope of your project/package, we will discuss options with you before any additional charges are invoiced.

Where would you like to pull reviews from?

We can pull reviews directly from Google, Yelp, Facebook, or you can enter them manually if you'd like more control.

Choose your preferred social networks

Please select which social networks you'd like to add to your feed. Once these are setup, we can also pull the latest posts onto any page of your website.

Do you have a blog you would like us to import?

Please let us know how you would like us to handle your blog setup.

Do you have store events you would like to show?

Please let us know how you would like us to handle your store events setup.

Thank You

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1811 Sardis Road North, Suite 235,
Charlotte, NC 28270

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