Who I Am :: Personality and Interests
I currently work as a "Graphic Design and New Media Specialist" at a local agency in Rochester, New York. I graduated from the Rochester Institute of Technology, where I studied New Media Design and Graphic Design, as well as German.
What I do :: Skills and Expertise
I consider myself a "hybrid" designer. With my diverse skill-set and background, I am comfortable in a 3D environment, print media, dynamic media, as well as audio/video work.
How I Think :: Inspirations and Aspirations
My goal as a designer is to create effective design, free from visual noise, and deliver a clear message. My process begins by adding elements to a design concept, then distilling it down to the most effective parts that can communicate the message quickly and efficiently with the target audience. This method brings out the essence and individuality of the client, without any superfluous clutter.
To sum it all up, I believe in "Less is more", and in a balance of form and function.